Vons to Provide Infield Service During Auto Club 400 NASCAR Weekend

3-year deal means race fans can find their race weekend needs in the 5,000-square-foot store

FONTANA, Calif.  (March 6, 2014) – Southern California supermarket Vons, will be on site during NASCAR’s Auto Club 400 Weekend to provide an array of grocery needs to infield guests.  And if that news isn’t good enough, Vons will be on site during NASCAR Weekends for the next three years!

Parent company Safeway, one of the largest supermarket companies in the U.S., will be the official grocery partner of Auto Club Speedway.  Vons currently boasts 275 stores that serve millions of Southern Californians.

The 5,000-square foot store will open its doors on Thursday, March 20 and will be open every day throughout race weekend (Thursday, March 20 - Sunday, March 23). 

Race fans will be able to find all of their camping and cooking needs in the store, from charcoal to food and groceries, as well as ice, beer, snacks and other campground favorites.  The store will also serve as the unofficial social hub of the campground as race fans start each day with coffee, donuts, breakfast burritos and the morning paper.

“Vons is proud to partner with Auto Club Speedway and welcomes the thousands of NASCAR fans expected throughout race week,” said Vons President, Lori Raya.  “Vons on-site store promises to provide Auto Club Speedway’s dedicated race fans exemplary service, warm hospitality and an inviting shopping experience.”

In addition to the store, Vons will also host a “Vons Race Day Experience” display in the FanZone.  The display will feature an old school video arcade, sports den and fan photo area.

To purchase tickets to NASCAR’s Auto Club 400, call 1-800-944-RACE (7223) or visit www.autoclubspeedway.com.

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About Auto Club Speedway:  Located 50 miles east of Los Angeles in Fontana, California, Auto Club Speedway is California’s premier motorsports facility, hosting over 320 days of track activity each year including the NASCAR Sprint Cup Series Auto Club 400 weekend in March and the MAVTV 500 INDYCAR World Championships Finale weekend in August.  The two-mile D-shaped oval is one of the fastest tracks on the INDYCAR and NASCAR circuits.  The Speedway is also home to numerous movies, television and commercial productions, photo shoots, new car testing, club racing and a variety of racing schools. For more information on events at Auto Club Speedway call 1-800-944-RACE (7223) or visit www.autoclubspeedway.com.  For more information on event lodging, visit the Hilton Garden Inn, Fontana, the official hotel partner of Auto Club Speedway.

About Vons:  Vons is a division of Safeway, Inc., one of the largest food and drug retailers in North America. Safeway operates 1412 stores in the United States, 275 of which are in southern California and southern Nevada that operate under the Vons and Pavilions banners. Vons supports a broad range of charitable and community programs. Its employees contributed over 350,000 volunteer hours to the community in 2012, while the company and its foundation donated more than $17 million to cancer research, schools and nonprofit organizations that provide hunger relief and serve youth, veterans and people with disabilities.



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2014 Auto Club 400, Infield

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