FONTANA, Calif. (January 6, 2016) – Auto Club Speedway’s annual literacy program, Lefty’s Reading Challenge, kicks-off Monday, Jan. 11, 2016.  Students from over 230 elementary schools in San Bernardino, Riverside and Los Angeles Counties are taking the three-week challenge to read books to win money for their libraries, school-wide pizza parties and free NASCAR race tickets. This is a free program for schools.

To kick-off the program, Lefty Turner, the official Mascot of Auto Club Speedway, will visit several schools to meet the kids and get them ready for the Lefty’s Reading Challenge including Grand Terrace Elementary, Phelan Elementary, Canyon Crest Elementary and Maple Elementary in Fontana.

New for 2016, a Lefty’s Pit Stop Card will be distributed with special offers from Active Ride Shop, Carl’s Jr., and Farrell’s Ice Cream Parlour encouraging students to keep reading. In addition, each student who participates in Lefty’s Reading Challenge will receive a free membership to Lefty’s Kids Club which gets them into NASCAR Xfinity Series race on March 19, 2016.

Lefty’s Reading Challenge is sponsored by local businesses including Active Ride Shop, Farrell’s Ice Cream Parlour, Carl’s Jr, and King Taco.

Last year, more than 133,000 students participated in the ultimate literacy program as part of the annual Lefty’s Reading Challenge. Since 2009, The NASCAR Foundation and Auto Club Speedway Foundation have committed to the philanthropic efforts of this program. The challenge, named after Auto Club Speedway Kids Club President, Lefty, is part of Auto Club Speedway’s heralded youth initiative. 

For more information on Lefty’s Reading Challenge, please visit www.leftyskidsclub.com or call Auto Club Speedway at (909) 429-5611.

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About Auto Club Speedway:
Located 50 miles east of Los Angeles in Fontana, Auto Club Speedway is California’s premier motorsports facility, hosting over 320 days of track activity each year including the NASCAR Sprint Cup Series Auto Club 400 weekend March 18-20, 2016.  The two-mile D-shaped oval is one of the fastest tracks on the circuit.  The Speedway is also home to numerous movies, television and commercial productions, photo shoots, new car testing, club racing and a variety of racing schools. For more information on events at Auto Club Speedway call 1-800-944-RACE (7223) or visit www.autoclubspeedway.com.

About the Auto Club Speedway Lefty’s Kids Club:  Lefty’s Kids Club offers a free Green Flag membership for children 12 years old and under that offers children the exclusive opportunity to special events including free general admission seats on Friday and Saturday of NASCAR weekend at Auto Club Speedway.  Not only will Lefty’s Kids Club members attending NASCAR weekend at Auto Club Speedway enjoy world-class racing, but they’ll also experience fun filled Kids Club activities in the all new LEFTY’S Fun Zone. This children’s area offers everything from hands on educational programs, to photo opportunities, to kid-favorite foods and many more activities.  For more information, visit www.leftyskidsclub.com or call 800-944-RACE (7223).

About The NASCAR Foundation:  The National Association for Stock Car Auto Racing Inc., (NASCAR) launched The NASCAR Foundation in January 2006. The NASCAR Foundation is a 501(c) (3) non-profit entity that embodies the compassion of the NASCAR family and its commitment to serving communities. The NASCAR Foundation seeks to raise funds and increase volunteerism to support nonprofit charities and charitable causes throughout the nation with an emphasis placed on initiatives that affect the ability of children to live, learn and play. For more information on The NASCAR Foundation, please visit the website: NASCAR.COM/foundation.